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Pain points only exist within the context of jobs-to-be-done
a helpful mental model for unlocking the problem space
 • 
M. Scully
“What problem are we trying to solve?”
differentiating between jobs and pain points
 • 
M. Scully
Solutions in search of problems
The dangers of product-centric thinking
 • 
M. Scully
Customer-centric Product Management:
Resist the lure of product-centricity for sustainable growth
 • 
M. Scully

September 2020

Product-centric or Product-led?
It's not the same
 • 
M. Scully

May 2019

Rise of the CPO
And the elevation of product leadership
 • 
M. Scully

January 2017

Minimum Viable Brand Experience
In my last blog post, I pointed out that Low Value Customers are Not a Problem to be Solved. I stated that “Any time your salesperson or customer…
 • 
M. Scully
Low Value Customers are Not a Problem to be Solved
Critical to your business just the way they are
 • 
M. Scully
Advice for Entrepreneurs Stuck in “Real Jobs”
For any number of reasons, there comes a time when many entrepreneurial-minded people decide to take on “real jobs.” These folks have great energy, and…
 • 
M. Scully

October 2015

The Purpose and the Promise
a loose framework for strategic product thinking
 • 
M. Scully
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